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Business Studies students visit Thorpe Park

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Andy Goodwin, Head of Progression and Career Development and Business Studies teacher reports:

“October 2017 was a memorable month for the 85 Business Studies students who took up the opportunity to see how theory from the classroom is put into practice in the business world – and in particular, Thorpe Park. The day began with a lecture from the company’s Education Team.  Through careful questioning and a supporting slide show, our students were helped to understand how marketing principles can help to make or break a business in the entertainment sector, and it really helped them to see how Thorpe Park has evolved over time to become one of the UK’s leading theme parks.  Comments from students highlighted how they felt it linked directly to their coursework, so it was smiles all round.  All that remained after the talk was exploiting the opportunity to grab a quick lunch, before experiencing as many rides as they could before the coach left at the end of the day!!”